Harness the power of Twitter to amplify your brand and grow your network
Tech Tips for the techier stuff
Fun Facts to share at parties
Make Twitter Work For You
Tweet® This! is a practical guide for busy people who want to leverage Twitter to amplify their brands, companies and causes—in less than 15 minutes a day.Learn how to:
- Get started quickly (or dust off your embarrassingly dormant account)
- Create the just-right Twitter bio
- Find your tribe while engaging with new people
- Use hashtags effectively (and retweet for good karma)
- Sound like you’ve been tweeting for years
Packed with real-life examples, smart strategies and time-saving tips, Tweet This! also features easy-to-skim chapters, a helpful glossary and links to bonus information for extra insights.
Author Laurie Kretchmar is a communications pro and social media strategist. She concisely explains how to use Twitter to build your credibility and brand while growing your network.
Start harnessing the power of Twitter now. Tweet® This! is your easy-to-use field guide for understanding the most news-driven social media platform on the planet.
SPECIAL OFFER
For a limited time only, everyone who orders the softcover edition or eBook will get these BONUS gifts: the Cheat Sheet and a free 20-min session with Laurie.—Caroline Donahue, board member for GoDaddy, Experian, Emerge America, former CMO and EVP Sales, Intuit"This savvy, concise guide shows busy execs what they need to know and how to amplify the brands, organizations and causes they're passionate about."
Perfect for the shy, the skeptical, and anyone feeling overwhelmed by the ever-evolving social media platform.
Meet Laurie
Laurie Kretchmar is a communications strategist and former business journalist (FORTUNE, The Wall Street Journal and founding editor in chief of Women.com Networks).She advises consultants, marketing professionals and executives on how to establish and amplify their brands.
A hands-on coach, Laurie is known for her detective skills, insights, passion for connecting people and, of course, her love of the so-called “bird app.”
Via her boutique consulting agencies, Up with Social and Content Marketing Place, Laurie guides thought leadership and social media for executives at companies including Applied Materials, Cisco, Dell, Malwarebytes, Samsung, SoFi and VISA. She advises social enterprise and nonprofit leaders. Laurie also speaks and acts as a moderator on webinars and at conferences worldwide. A graduate of Dartmouth College, she lives in the San Francisco Bay Area.